SUBSCRIPTION OVERLOAD
Too many Subscriptions
You're paying five monthly bills to run one workflow, each with its own login. We can fold the parts you actually use into a single tool you own outright.
Custom software for Businesses
Automate away
your grunt work.
We build custom software and AI automation flows for the manual, repetitive work your team does by hand — the spreadsheets, the copy-paste, the chasing.
Problem scoped in a 30 mins call.
Solution shipped in a week.
Selected work
Tools we built to
delete
a manual job.
Every project starts as something a person did by hand. Feel free to explore what we have built and see where it ended up.
01 · Marketing agency
Generate Branded Invoices
We built a custom generator that syncs the marketing agency's branding and easily generate either invoices or quotations. No more re-typing of the same SKUs or copying and pasting across documents.
Custom Build
View demo
02 · Fitness
Interactive Live Timer App
Custom software created to suit a gym's specific requirements around how they run the timing of exercises within their classes. We included libraries and templates to reduce the need for manual data entry.
Custom Software
View demo
03 · Trading
Track Buy and Sell Trades
Built for a trader to log every buy and sell in one place and run the numbers instantly — position sizes, profit and loss, and running totals calculated automatically, so the maths is done the moment a trade is entered.
No more Excel
View demo
The whole point
Time saved is
money earned.
Every hour your team spends on manual work is an hour you already pay for. Put your own numbers in — watch what one automated task returns in a year.
8 hrs
$45
3
Reclaimed every year
$0
0
hours / year
0
work-weeks / year
Scope it. Build it. Stop the bleed.
Most of our builds pay for themselves inside the first 3 months.
Sound familiar?
You're probably paying too much for what you barely use.
Most business owners are quietly overspending on software they never fully use. Here's where it usually hides.
FEATURE BLOAT
Paying for 100%, using 10%
You bought a whole platform for two features. We build just those two — shaped to how you work, minus the bloat and the recurring fee.
WHAT AI?
You keep hearing "use AI"
You know AI could save hours but you do not know where to start. Tell us the task and we'll say honestly whether AI belongs in it — then build it if it does.
Our Pricing
Customised solution priced based on difficulty.
You pay for how we solve your problem. Not by how big we can make it sound.
-
Difficulty-based pricing. Simple tool or full consumer app, the quote matches the work.
-
Fast build & iteration. Shipped a prototype to you within a week, then refined while you use it.
-
Built for you. Owned by you. Custom software shaped around how you actually work. You own the solution with no further cost.
Starts at
$300+
Final price is set at the quotation step, once we've scoped the difficulty together. No subscriptions to build; you own what we make.
What can we build?
We can build anything —
custom software, internal tools, web apps, AI automation flows, iOS & Android apps.
Tell us your pain point. We'll advise what you actually need — and what you don't.
How it goes
Five steps from
“this is painful” to problem solved.
Select a step to see what actually happens.
STEP 01
1-on-1 project scoping
We hop on a 30–45 minute call and pull your manual process apart end to end — who touches it, how often, where it breaks, and what a good outcome actually looks like. No lead forms, no gatekeeping, no sales script.
What we work out together
- The single highest-leverage task to automate first
- The data and tools it needs to talk to
- Rough feasibility and effort — so you know it's worth doing before you spend a cent
30–45 minFreeNo commitment
STEP 02
Quotation & plan
You get a fixed quote based on the difficulty of the work — starting at $300 — not an open-ended hourly meter. Alongside it, a clear plan: what we're building, in what order, and when it lands.
In your quote
- A fixed price mapped to complexity — no surprise invoices
- A milestone timeline you can hold us to
- Exactly what's in scope — and what isn't
Fixed priceFrom $300Approve before we build
STEP 03
Proper documentation
We write a concise Business Requirements Document — the problem, the solution, every feature, the edge cases, and how we'll know it works. It becomes the single source of truth for the whole build.
Why it matters
- No scope drift and no “I thought it would do X”
- Edge cases caught on paper, not in production
- You sign off once, and we build exactly to it
Single source of truthYou sign off
STEP 04
Development within a week
Most builds are in your hands within a week of sign-off depending on complexity. It's custom-built around your process and your data — never a template you have to bend to fit.
How we keep it fast
- Tight scope and ruthless focus on the one painful task
- Built to your real workflow and data — no templates
- Progress you can see, and a working tool at the end
~1 weekCustom-builtYours to keep
STEP 05
Updates over a month
Once it's live, you get 30 days of iteration — the fixes, tweaks, and small changes you only spot once real work starts flowing through it. We tune it to how your team actually uses it.
Included
- Bug fixes and refinements as they surface
- Small adjustments as your process evolves
- A documented hand-off — you fully own the result
30 daysIteration includedFull hand-off
Start here
Tell us what's
eating your week.
Name the manual task that keeps coming back. We'll tell you honestly whether it's worth automating.